Third-generation owners Courtney Bowman Folse and Drew Ramsey with a tray of Hubig’s Pies

[New Orleans, LA] — If you’ve been to a parade, picnic, or prison in the Big Easy, chances are you’ve eaten a Hubig’s pie. The delectable dessert has been part of the city’s culinary and cultural fabric since 1922, when Simon Hubig opened his bakery in a small warehouse in the Bywater neighborhood.

The diminutive deep-fried delights are such an ingrained part of N’Awlins culture that revelers have been known to dress as Hubig’s pies for Halloween and Mardi Gras, and the tasty treats are used as “throws” in pre-Carnival parades. You’ll even find them in the city’s dark underbelly. “If you’re arrested in New Orleans, and you end up in OPP [Orleans Parish Prison], you’ll get a pie with your bologna sandwich,” according to Drew Ramsey, Hubig’s operations manager. For some reason, I find that strangely reassuring.

Ramsey’s grandfather and a business partner bought the New Orleans bakery from Simon Hubig in the 1940s, and third-generation members of the Ramsey and Bowman families continue to run the business today. The plant operates five days a week, producing an average of 25,000 pies a day. Apple and lemon are the top-selling turnovers, but you’ll also find peach, pineapple, chocolate, and coconut year round, along with seasonal flavors such as blueberry, strawberry, sweet potato, and banana.

In an age of ubiquitous Little Debbie and Hostess treats, what’s the secret to Hubig’s longevity? “We buy local products, almost as a religion, whenever possible,” Ramsey says. “Local blueberries, local strawberries, local sweet potatoes, sugar from the refinery down the road.” Everything is prepared on-premises; the sweet potatoes are boiled, peeled and mashed here, and the filling for the chocolate pies is made in-house, not scooped from a can.

“We’ve been part of their routine, in most cases, longer than they’ve been alive,” Ramsey says. “In most cases, their parents purchased us. We buy from the community, we employ from the community, and we give back to the community, so I would hope that the community rewards us.”

After 90 years of Hubig’s Pies, I’d say the community is enjoying its just desserts.

Update: Hubig’s Pies was destroyed by a five-alarm fire on July 27, 2012. Afterwards, the company announced they would rebuild in a different location, but as of late 2014, there has been no progress. We’ll keep you updated.

FOR MORE INFORMATION:

Hubig’s Pies

800-232-0269

http://www.hubigs.com/

 

 

 

You can even order ’em with personalized labels

 

Drew Ramsey

Glazing the pies

Into the fryer

This cutting wheel has been in use 85 years

 

Fresh, local sweet potatoes for sweet potato pies

Yum!

 

 

 

 

About Glen Abbott
Glen Abbott is a Florida-based travel writer & photographer specializing in motorcycle touring and travel. He is regular contributor to Harley-Davidson's HOG Magazine, and his travel features appear regularly in motorcycle magazines and other publications.

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11 Comments
  1. Grace

    January 10, 2012

    So cool! I’m glad to see you enjoying NOLA. I missed out on the pies. I saw them at a pharmacy (of all places) and wanted to try it but it looked a little dodgy (the store didn’t do the best job of displaying it). Next time!
    Grace recently posted..Top Travel Trends and Destinations for 2012 Part 1

    • Travelin' Gringo

      January 10, 2012

      The owner of Hubig’s told me they’re even sold at Ace Hardware stores here! (guess it’s better than having to go to jail to get ’em!)

  2. inka

    January 5, 2012

    I’m pleased to read that there is a bright side should I ever get arrested in New Orleans. Which could happen when I finally make it there.
    inka recently posted..A summer suggestion: Ai Yianni/Mykonos

    • Travelin' Gringo

      January 5, 2012

      Inka, It’s probably better that you go to the local grocery here and buy one; I imagine the other way wouldn’t be as pleasant!

  3. Love that they serve pies at the prison!
    Emme Rogers @ Roamancing recently posted..Happy 2012!

    • Travelin' Gringo

      January 5, 2012

      Guess that takes a little of the “sting” out of being pinched!

  4. adventureswithben

    January 4, 2012

    This looks fantastic.
    adventureswithben recently posted..Skydiving from 18,000 Feet: Foolish or Fantastic?

  5. must be some great tasting pies ^_^
    Gladys | ByahengBarok.com recently posted..Life’s Different Journeys

  6. Michaela

    January 4, 2012

    I’ve been to New Orleans twice and have never had a pie! I feel cheated. I have another trip planned for July, so I’m adding this to my must-do list. They look yummy!
    Michaela recently posted..Six Cool Ways to Distinguish Your Luggage

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